BABYMONSTER, YG Entertainment's newest K-Pop sensation, has made a splash with their debut single "Batter Up," breaking records with its music video and showcasing their dynamic choreography in a widely viewed dance practice video.
ABYMONSTER, a new South Korean girl group from YG Entertainment, has made a striking entrance into the K-Pop world with their debut digital single "Batter Up" (you can read our review of "Batter Up " here). Released on November 27, 2023, the song features a dynamic mix of rap and pop, underscored by a baseball-themed metaphor that showcases the group's bold and confident style. Further cementing their rising popularity, BABYMONSTER released a dance practice video for "Batter Up" on December 13, offering fans a closer look at their intricate and energetic choreography. In just the first four hours after its release on YouTube, the dance practice video garnered a substantial 1.1 million views.
It's worth mentioning, the original music video for "Batter Up" set a record for the most-viewed debut K-pop video in 24 hours, amassing 22.59 million views, surpassing the previous record held by Aespa's "Black Mamba." The "Batter Up" music video continued to gain traction, reaching an impressive 94 million views on YouTube within two weeks of its release. This rapid viewership surge ranked it #9 globally among top music videos, a notable feat for a debut single and a clear indicator of BABYMONSTER's potential impact on the global music stage.
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