President Iván Duque ya gabatar da Ava Max a kan Jami'ar Jami'ar a Concordia: "AI Has No Soul"

Ava Max, duniya pop sensation da aka sani ga chart-topping hits da kuma dinamici ayyuka, ya riga tare da PopFiltr bayan ya riga a 2024 Concordia Annual Summit. Sabuntawa a cikin kwarewa na kwararru "The Role of AI in the Music Industry," @ Ava ya shigar da lokaci don sayar da matsaloli da kuma taimakawa da hakkin masana'antu a cikin lokacin da na'ura mai aiki da karfin ruwa ya sauri canza music.

A cikin hadin gwiwa, Ava ya gabatar da wani kwarewa wanda ya haifar da shirye-shirye don ƙirƙirar hakkin artists da ƙirƙirar hadin gwiwa. Bayan wasu watanni, Ava aka gabatar da wani demo na wani lissafi na AI generated tare da wuya - wani wuya da ya ba ya rubuta.

"Na ban sha'awa," Ava ya ce. "Gungura ta ra'ayi a kan wani track da na ko da yaushe ba ya sa da ni da cewa AI yana ci gaba da sauri - da kuma yadda m artists da tawagar su ne." Wannan lokaci ya ƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙiri.

Gungura da kwarewa a cikin wani mataki, Ava ya zo damar ƙirƙirar sabis. A watan May 2024, a lokacin da Milken Global Conference a Los Angeles, Ava ya samu Iván Duque, da zamani president na Colombia a cikin exclusive Bird Streets Club.

Over their meal, they delved into the challenges AI poses for artists, discussing how technology is causing upheaval in the music industry. Inspired by their conversation, Ava immersed herself in research, including binge-watching episodes of the All-In Podcast, to deepen her understanding of AI's impact.

"We need to start thinking about intellectual property in the age of AI—should artists be compensated when their music is used to train AI models?" Ava posed to PopFiltr, emphasizing the urgent need for updated laws to protect creative rights. She passionately advocated for a system that ensures artists are fairly compensated when their work contributes to AI advancements.

Her dedication led to the opportunity to speak alongside President Duque at the Concordia Summit. Known for hosting influential figures like President Joe Biden, Bill Clinton, Queen Rania of Jordan, and Warren Buffett, the Summit provided the perfect platform to elevate the conversation about AI's impact on music.

Engaging in a profound dialogue with President Duque, Ava continued the conversation they had begun months earlier. Their exchange highlighted the significant implications of AI on the music industry. "I think we can all agree that AI doesn't have a soul," she stated with conviction. When asked about using AI in the creative process, her response was both heartfelt and incisive: "It takes blood, sweat, tears, hours, long days, and sometimes even months to make a song. AI can generate 150 iterations in less than half a second, but where's the creator behind that?"

Ava elaborated on the irreplaceable human element in artistry. Reflecting on her hit "Sweet but Psycho," she shared, "We probably had ten different versions before settling on the final one. It takes a village, a team, and time. With AI, where is the heart in the process?" Her insights underscored a key concern for artists: while AI can mimic structure and style, it lacks the soul and human experience that give music its deeper meaning.

The discussion naturally turned to the ethical implications of AI, particularly the unauthorized use of copyrighted material. Ava called for immediate legislative action to protect singers, songwriters, producers, and engineers from the rapid advancements of AI. "Ultimately, AI-generated music shouldn't come at the cost of devaluing the human artistry it learns from," she asserted.

When addressing the potential loss of high-paying jobs in entertainment due to AI, Ava referenced an anecdote shared by Michael Ovitz on her favorite podcast, the All-In Podcast<pfseg id="0">. "Bestie David Friedberg ya ce Michael Ovitz, mai ban sha'awa na CAA, wani tambayoyi da ya sa da sha'awar da ni," ya ce. "Ovitz ya ce cewa 250,000 mutane a Los Angeles yana yi da rayuwa a cikin masana'antu kasuwanni, kuma su dukan su ba da wani abu: za su za su samu wani aiki a cikin gaban gudu? A shirye-shirye na samar da shi don shirye-shirye na kowane makonni ya ce idan ya zama wani aiki idan AI za su iya yin shi a kowace rana. Kuma, michael Ovitz ba da wani sha'awar."

Gana da matsaloli, Ava ya gabatar da sha'awar da cewa mutane na halitta za su rike da kyau, kuma za su iya zama mai kyau a cikin duniya da aka ƙaddamar da content da aka yi da AI. " Idan akwai da yawa AI a waje, zai iya zama mai kyau na mutane da kwarewa. Yana za a iya zama mai ban mamaki, kuma za a iya zama mafi kwarewa. Mun ba za a sani ko yanzu," ya mused.

Ka bayar da sabuntawa game da damar zuba jari a cikin AI, Ava responded when President Duque asked how investors should approach the industry. "That's a trillion-dollar question. We need to move with the times, and those who can adapt will be the most successful." She emphasized the necessity of developing policies and compensation structures that protect artists as AI continues to proliferate. For investors, the situation presents both a challenge and an opportunity to lead transformation while ensuring fair practices for creators.

As AI's capabilities grow, especially in creating personalized music based on individual preferences and biometric data, the issue of streaming royalties becomes increasingly complex. Ava speculated on the future of royalty payments: "It's likely that a large portion of new music royalties will come from AI-generated or AI-assisted music. The real question is, should AI-generated music receive the same royalties per stream as artist-made music?" Her focus on the moral and ethical implications of AI highlighted the need for clear regulations to prevent exploitation. "It's about fairness. Artists, myself included, work so hard on our songs, our creations, and it has a depth that AI can't replicate."

When asked about the future of superstars and wether they’ll have a place in the music industry, Ava responded with optimism. "Absolutely! The way they are created and maintained may change, but while AI can mimic structures, genres, and trends, it can't emulate the pain of loss or the joy of new life like the human heart does." For her, the future of music isn't about rejecting AI but ensuring that human creators remain at its core.

For Ava Max, participating in the 2024 Concordia Summit wasn’t just a speaking opportunity—it was a chance to influence the global conversation on how AI is reshaping the music industry. With over 15.6 billion streams and a portfolio filled with RIAA Platinum certifications, Ava has cemented her status as a global pop icon. Yet, as she noted during her panel with Iván Duque, the same technology that fuels efficiency also poses existential threats to the creative process.

Ava Max's advocacy serves as a powerful reminder that while AI offers tremendous potential, it must not come at the expense of the creators who give music its soul. Determined to protect and value artists, she is leading the charge to ensure that the future of music honors and safeguards human creativity above all.