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PopFiltr corrects material errors openly and without charge. This policy explains how readers, sources, subjects, and rights holders can challenge published material and how we preserve an accurate public record.
The policy applies to PopFiltr editorial work, reviews, captions, headlines, images, data, press releases, localized editions, newsletters, social posts, feeds, and other publication-controlled surfaces. The form of a correction may differ by format, but the accuracy standard does not.
Correction Standard
PopFiltr corrects a statement when reliable evidence shows that it is materially false, misleading, misattributed, mistranslated, or presented without context necessary for a reasonable reader to understand it. We consider both the literal wording and the overall impression created by a headline, caption, image, excerpt, notification, or social post.
We do not condition a correction on payment, advertising, access, a commercial relationship, or an agreement not to criticize PopFiltr. We also do not alter accurate reporting solely because it is unfavorable, because a subject later regrets an on-record statement, or because a party disputes a supported editorial judgment.
Types of Change
- Correction
- Fixes a factual, attribution, translation, data, caption, headline, or other material error in published content.
- Clarification
- Adds or revises context when the original wording was factually supportable but materially ambiguous or likely to create a mistaken impression.
- Update
- Adds information that became known after publication and does not imply that the earlier report was wrong.
- Editor's note
- Explains significant context about a reporting decision, dispute, revision, source issue, legal development, or publication history.
- Retraction
- Withdraws the central claim or work when its factual foundation cannot be sustained. A retraction ordinarily remains visible at the original URL with an explanation.
- Routine edit
- Repairs spelling, grammar, style, formatting, accessibility text, or a broken link without changing the work's factual meaning.
Submitting a Request
Email hello@popfiltr.com with Correction request in the subject line. A useful request includes:
- The exact URL and headline or page title
- The precise sentence, image, caption, data point, or translation at issue
- A concise explanation of what is wrong or materially unclear
- Primary records, source links, transcripts, screenshots, or other verifiable evidence
- Your proposed correction, when one is available
- Your name, role, relationship to the matter, and authority to act for another party
Do not send passwords, private keys, financial account details, government identification numbers, or unrelated personal information. If a request presents an immediate safety concern, identify the risk and deadline clearly without exposing more sensitive information than is necessary.
Review and Verification
We first identify what PopFiltr published, the source record available at publication, and whether the challenge concerns fact, context, translation, opinion, rights, or a later development. We then assess the request against primary documentation, recordings, contemporaneous records, public filings, direct source confirmation, and other reliable evidence appropriate to the claim.
PopFiltr may ask the requester, author, editor, original submitter, quoted source, or relevant third party for additional information. A missing reply does not automatically prove or disprove a claim. When evidence is incomplete, we may preserve the existing report, add context, temporarily limit an affected surface, or continue review rather than publish an unsupported change.
Corrections are based on the best available evidence, not on which party is more prominent, persistent, or commercially important. Legal threats do not substitute for factual support, and a correction request is not treated as consent to publish private information supplied only for verification.
Fairness and Conflicts
When a challenge could materially affect a person or organization, PopFiltr may seek a response before deciding the request. We aim to describe the substance fairly, but we do not provide a source's confidential material, unpublished reporting, security information, or legally protected records merely because another party asks to see them.
Where practical, a significant challenge is reviewed by someone other than the person whose work or decision is disputed. Anyone handling a request should disclose a personal, financial, or professional conflict that could reasonably affect the review so it can be reassigned or independently checked.
Priority and Timing
Requests are triaged according to potential harm, public significance, confidence in the available evidence, the reach of the error, legal or safety implications, and whether inaccurate material is continuing to spread. Errors involving identity, allegations of wrongdoing, health or safety, manipulated media, active events, or materially false headlines generally receive higher priority.
Review time varies with complexity, source availability, technical propagation, and the need for translation or legal assessment. We do not promise a fixed response time, but we may make a clearly supported interim correction or restriction while a broader review continues.
How Changes Are Disclosed
A material correction is placed on the affected page in a location and form readers can reasonably discover. The note should identify the substance of the error and the corrected information. When useful to understanding, it also states when the page changed. We do not silently rewrite a material factual claim to hide the publication record.
Clarifications, updates, editor's notes, and retractions are labeled according to what occurred. Routine edits may be made without a note when they do not alter meaning. A corrected headline, caption, social post, newsletter, feed item, or structured-data field may require a separate notice or replacement when the error was independently distributed there.
Correction notes themselves may be corrected if they are incomplete or wrong. The goal is a clear and proportionate record, not a permanent accumulation of wording that obscures the current verified facts.
Content-Specific Standards
Reported editorial work: We correct factual assertions, quotations, attribution, chronology, data, and materially misleading omissions. New reporting that changes the story is normally labeled as an update rather than a correction to an accurate earlier account.
Reviews and opinion: We correct false factual premises and misidentifications, but not a good-faith critical judgment solely because an artist, label, subject, or reader disagrees with it. A disclosed opinion may still require clarification if fact and interpretation were not adequately distinguished.
Press releases and supplied material: Third-party statements must remain identifiable as press releases or supplied claims. A substantive change may require confirmation from the submitter or an authorized representative, but PopFiltr may annotate, restrict, correct, or remove material when credible evidence shows that leaving it unchanged would mislead readers or create a rights, safety, fraud, or impersonation risk.
Images, audio, video, and captions: We correct identity, provenance, date, location, alteration, licensing, and contextual errors. Replacing an asset does not eliminate the need to explain a material false impression created by the original.
Translations, Caches, and Distribution
A confirmed source-page correction must be reflected in PopFiltr-controlled localized editions and machine-readable outputs. A materially wrong translation may be corrected independently even when the English source is accurate. If a safe corrected translation is not yet available, PopFiltr may show the current source language, withhold the localized copy, or mark it for review rather than continue serving known inaccurate text.
PopFiltr may invalidate or rebuild cached pages, feeds, snippets, sitemaps, structured data, and other owned derivatives after a material change. Search engines, social networks, syndicators, browser caches, archives, and third-party services may retain earlier copies outside our direct control; where an update channel exists, we may notify or request refresh from the relevant service.
A translation or cache must never revive a draft, archived item, removed page, or scheduled item before its authorized publication time. Publication state takes priority over localization and optimization.
Removal, Archiving, and Deindexing
Removal is exceptional because preserving an accurate publication record serves readers. PopFiltr may redact, restrict, deindex, archive, or remove material when necessary for compelling legal, safety, privacy, source-protection, rights, fraud, impersonation, or technical-security reasons, or when the work's central factual foundation cannot be sustained.
We do not ordinarily remove accurate material solely because it has become inconvenient, ranks in search, or concerns an old event. We consider the public interest, severity and recency of harm, the person's role, the nature of the information, subsequent developments, and whether a correction, update, anonymization, or search limitation would address the concern more proportionately.
When a page is withdrawn, we may preserve the URL with a retraction or removal notice unless doing so would repeat the harm, reveal protected information, or defeat the reason for removal.
Appeals and Governance
If you believe a material request was decided without considering relevant evidence or this policy, reply in the original email thread with Escalation requested. Identify the evidence or policy provision that remains unaddressed. New information is reviewed on its merits; repetition alone does not require a different outcome.
This policy is maintained by PopFiltr's publisher and editorial leadership and should be read with our Editorial Policy. Questions about the process may be submitted through the editorial feedback and complaints channel. The date at the top identifies the current public version.