
Moroccan-born, Canadian-raised cultural disruptor Awọn Oju-iwe ni o ṣe aṣeyọri lati lọ si awọn aṣeyọri pop pẹlu "SALAM,” akọkọ EP rẹ ti a fi sori ẹrọ ni January 30 via RENAISSANCE/AWAL, pẹlu “EL FILM,” a ara ẹni musicali akọkọ akọkọ akọkọ lẹsẹsẹ lẹsẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹsẹ lẹsẹ lẹsẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹsẹ lẹsẹs
O si wi pe ko si ọkan nibẹ ni aṣeyọri ni orilẹ-ede wọn. Pẹlu "SALAM,” El Mehdi tọju awọn iroyin – ati pẹlu wọn, iyanu, iyanu, ati awọn igi giga.
Ile-iṣẹ naa ṣeto pẹlu ipinnu art-pop, iṣeto idunnu agbegbe pẹlu ipinnu pop agbegbe. A ipinnu ti iyanu ni a orilẹ-ede ti o ṣaaju ki awọn awon eniyan gba lati wa ni free, “SALAM” ti wa ni aṣeyọri ti ko ni aṣeyọri. Aṣeyọri ati aṣeyọri, awọn ohun elo ti El Mehdi fọwọsi awọn pop ti o dara julọ pẹlu awọn ipa ti North African ati Middle-East, ṣẹda awọn ọpọlọpọ awọn ọrọ ati awọn akọkọ akọkọ pẹlu awọn agbara ti o ba ṣeto nipa dansi, igbẹkẹle agbara, ati awọn ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ-ọpọlọpọ.
Eyi jẹ pop eyi ti o mu ibi ti o ba wa - ṣugbọn ti o ba fẹ lati fẹ lati fẹ fun ibi ti o ba wa.
Lori awọn ọpọlọpọ awọn ẹya ara ẹrọ, pẹlu awọn manifesto-ọkan titẹ track “SALAM” (ti o npe ni “hello” ati “peace” ninu arabi) — El Mehdi ṣe iṣoro si iṣoro si agbara. Gbogbo awọn iwe-aṣẹ ati awọn ifihan ti El Mehdi, ati awọn gbigbe ti El Mehdi ati Sūn Jùn (LayLow, AntsLive, Dior), pẹlu awọn ifihan nipasẹ awọn Grammy-awọ Wez Clarke (Zara Larsson, MARINA, Sam Smith) ati awọn ẹya ara ti awọn Grammy-awọdọ Drew Jurecka (Dua Lipa), “SALAM” ti a ti ṣeto lori awọn agbegbe - a agbaye pop iroyin ti a ti bẹrẹ lati emancipation, vision, and reclamation.
“Mo nilo lati ṣẹda a ibi ti a le wa ni lati wa ni laisi pe a le ṣẹda. Ati siwaju sii, a ibi ti a le gbọdọ wa” Awọn siwaju sii. “SALAM is that place.”
Tẹle loni, “EL FILM” pin yi iroyin si awọn sinema. Iṣakoso, choreographed, edited, and costumed by El Mehdi, awọn music short film ni ifihan rẹ multidisciplinary ọna, woven music pẹlu danse, fashion, image, and storytelling. Pẹlu ninu a Moroccan riad, awọn film ṣii bi a gbigbe lati iyanu si ọtun, oriṣiriṣi gẹgẹbi a akọkọ minti tea ceremony. Lori awọn anonymous ọkunrin akọsilẹ, rituals ati El Mehdi – a iconoclastic iroyin pẹlu a androgynous iwaju – gbigbe normative masculinity, eyi ti o le fi aifọwọyi, gbigbe agbara lati fi. Traditionally associated with the sacred,
“They wanted me in hell. Baby, I went there. I came back. I only warmed up my tea.”
El Mehdi, "El Film" (Official Video):
https://ffm.link/elfilm.OPR
Tọkasi si diẹ ninu awọn eniyan ati ki o gbọdọ si awọn miiran, "SALAM” iwaju a ifowosowopo ọpọlọpọ ti o wa ni gbiyanju fun ati awọn miiran ti o gbiyanju. Diẹ ẹ sii ju a ifowosowopo, “SALAM” ni aṣoju.
Aṣa titun - ati awọn ti o ba wa ni o wa ni iwaju.

Download Awọn asopọ:
Awọn fidio + Tẹ
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Igbimọ Moroccan-Canadian El Mehdi ti o ni akọkọ pẹlu rẹ akọkọ single “ELKASS HLOU,” ti o ṣe iṣeto ti o dara julọ lori awọn ọna ẹrọ, iṣeto ọpọlọpọ ọpọlọpọ ọpọlọpọ ọpọlọpọ awọn iroyin ati awọn iroyin ati ki o lọ si awọn Anghami's Top 50 lori Middle East ati North Africa (MENA) - awọn akọkọ iroyin iroyin ti arabi agbaye.
O ṣe a magnetic, genre-defying pop sound ti o ṣe nipasẹ awọn oniwe-ẹrọ ti awọn oniwe-ẹri Afirika, gbajumo lori English, French, ati Arabic. Ati akọkọ orukọ ti Amnesty International Canada, El Mehdi ti o ti tẹsiwaju bi a ẹya ara ẹni ninu awọn agbaye MENA diaspora.
Awọn akọsilẹ rẹ “ENCORE” ati awọn oniwe-ọna music video ti a ṣe ni ifowosowopo pẹlu awọn Yves Saint Laurent Museum, Marrakech, El Mehdi fi a kristalini ati ki o rọrun fidio. O ti wa ni gbọdọ bi "a gbangba ọmọ iyanu" (CBC) ati "iyanu ti ọdun kan" (L'Orient Today), nigba ti ICON MENA fi awọn iṣẹ rẹ bi "a iyanu iyanu, nigbagbogbo ti awọn clichés." Flaunt awọn El Mehdi ti o ṣe iṣoro fun awọn aṣeyọri aṣeyọri ati aṣeyọri, The New Arab awọn aṣeyọri aṣeyọri aṣeyọri ti o jẹ “elegant and subversive,” ati Vogue Arabia awọn pe o ni agbara lati mu “with grace and intention.”
Awọn akọkọ artist-in-residence ni Cité internationale des arts ni Paris, El Mehdi ti a fi awọn iṣẹ rẹ ni TIFF, awọn BAFTA-kilasi Aesthetica ShortFilm Festival, ati Amsterdam Dance Event, ati awọn ti o ti ṣeto si agbegbe agbara ni gbogbo Canada (Nuit Blanche, Canadian Music Week, Montreal Pride).
Ninu 2025, o ṣe awọn oniwe-iwe-iwe-iwe-iwe bi awọn akọkọ akọkọ ni “L’Héritier des secrets” (dir. Mohamed Nadif), eyi ti a fi kun ninu awọn Montreal Museum of Fine Arts bi awọn ẹya ara ti Cinémania. Ti a fi fun tẹlẹ ni 2026, awọn film jẹ awọn akọkọ Moroccan feature lati tẹsiwaju trans identity ati co-star Nisrin Erradi, eyi ti o tun ṣeto ni “Everybody Loves Touda” (dir. Nabil Ayouch), awọn aṣayan ti Morocco fun awọn ti o dara ju International Feature Film ni awọn 97th Academy Awards.
Oju-iwe ati ni ile-iṣẹ, El Mehdi ṣe ifowosowopo ohun ti o jẹ ọkunrin arabi ni agbaye, ti o ṣe pop si iroyin. Pẹlu rẹ akọkọ EP “SALAM,” awọn o gbiyanju ni a titun akoko - free, luminous, and indelible.
