El Mehdi ya gabatar da “EL FILM,”, mai ban sha'awa na musicals, don taimakawa da EP na farko “SALAM”
Maroccan-dadi, Canadian-dadi cultural disruptor El Mehdi yana ƙaunar a cikin duniya pop tallace-tallace tare da "SALAM,” his landmark debut EP released January 30 via RENAISSANCE/AWAL, accompanied by “EL FILM,” a self-directed musical short film premiering today. The genre-defying project marks a historic debut for an openly queer Arab artist, expanding music into a cultural statement.
Yani suka ce cewa ba wani mutum ne mai ban sha'awa a cikin ƙasa. tare da "SALAM,” El Mehdi breaks the adage — and with it, silence, shame, and the glass ceiling.
Project yana rarraba tare da art-pop daidaici, ƙirƙirar yankin da duniya pop rarraba. A matsaloli na imani a cikin yanki da kuma ƙirƙirƙirar da suka zo a cikin free, "SALAM” asserts presence without compromise. Ceremonial and defiant, El Mehdi’s sound fuses modern pop with North African and Middle Eastern influences, pairing rich vocals and cinematic strings with dance-driven energy, sensual urgency, and multilingual song writing in English, French, and Arabic. The result is an incandescent world that feels ancestral yet radically future-facing. El Mehdi doesn’t dilute identity to reach wider audiences — he expands pop itself to hold it.
Wannan shi ne pop wanda ya gane daga abin da ya zo - amma ba ya ba da sha'awa ga abin da ya zo.
Dangane fiye da tunanin, ciki har da manyan manyan title track "SALAM” (meaning both “hello” and “peace” in Arabic) — El Mehdi transforms vulnerability into power. Written and creative directed by El Mehdi, and produced by El Mehdi and Sūn Jùn (LayLow, AntsLive, Dior), with mixing by Grammy-winner Wez Clarke (Zara Larsson, MARINA, Sam Smith) and string performances by Grammy-nominated Drew Jurecka (Dua Lipa), “SALAM” aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace-aikace.
"Na bukatar ka samar da wani yanki inda za mu iya zama ba tare da ƙaunar. Kuma fiye da wannan, wani yanki inda za mu iya ban sha'awa" El Mehdi says. “SALAM is that place.”
Tare a yau, "EL FILM” extends this declaration into cinema. Directed, choreographed, edited, and costumed by El Mehdi, the musical short film reflects his multidisciplinary approach, weaving music with dance, fashion, image, and storytelling. Set inside a Moroccan riad, the film unfolds as a passage from darkness into light, centered around a traditional mint tea ceremony. Beneath the anonymous male gaze, ritual chants and El Mehdi — an iconoclastic figure with an androgynous presence — fracture normative masculinity, allowing a fluid, liberated force to emerge. Traditionally associated with the sacred, these elements are reimagined — not as provocation, but as transformation.
"Sai suka so ni a jiki. Baby, na tafi. Na tafi. Na kawai haifar da te. "
El Mehdi, "El Film" (Official Video):
https://ffm.link/elfilm.OPR
Ayyuka ga wasu da kuma haƙĩƙa ga sauran, "SALAM” yana haifar da wani gabatarwa da mutane da yawa ya zo da kuma mutane da suka so. More than a debut, "SALAM” ni ne wani ilimi.
A sabon sauti ya zo - kuma ya zo a tsakiya.
Download Links:
Tuntuɓi El Mehdi:
Moroccan-Canadian artist El Mehdi first emerged with his debut single “ELKASS HLOU,” which sparked rapid traction across platforms, amassing hundreds of thousands of streams and views and breaking into Anghami’s Top 50 across the Middle East and North Africa (MENA) — the leading streaming platform of the Arab world.
He crafts a magnetic, genre-defying pop sound shaped by his North African heritage, shimmering across English, French, and Arabic. A former spokesperson for Amnesty International Canada, El Mehdi has established himself as a distinctive voice within the global MENA diaspora.
Tuntuɓi El Mehdi: “ENCORE” suna da music video da aka kafa tare da shirye-shirye da Yves Saint Laurent Museum, Marrakech, El Mehdi ya ƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙirƙir Flaunt Ayyuka El Mehdi don haƙĩƙa sosai da kuma al'amari, The New Arab ya ƙaddamar da ƙaddamar da ƙaddamar da cewa shi ne “elegant and subversive,” da kuma Vogue Arabia , ya ƙaddamar da ƙaddamar da ƙaddamar da cewa ya ƙaddamar “with grace and intention.”
Gana da artist-in-residence a Cité internationale des arts a Paris, El Mehdi ya gabatar da ayyukansa a TIFF, Aesthetica ShortFilm Festival, da kuma Amsterdam Dance Event, kuma ya gabatarwa ga ƙaunar ƙauna a kan Canada (Nuit Blanche, Canadian Music Week, Montreal Pride).
A cikin 2025, ya yi ta big-screen debut a matsayin wani manyan actress a cikin "L’Héritier des secrets” (dir. Mohamed Nadif), wanda ya gabatar a cikin Montreal Museum of Fine Arts a matsayin sassa na Cinémania. Sadarwa ga kwallon kafa a 2026, film shi ne na farko Maroccan feature don magana trans identity da co-star Nisrin Erradi, wanda kuma rarraba a "Everybody Loves Touda” (dir. Nabil Ayouch), Marocco ta gabatarwa ga Best International Feature Film a 97th Academy Awards.
On stage and in the studio, El Mehdi challenges what it means to be an Arab man in the modern world, transforming pop into ritual. With his debut EP “SALAM,” ya ƙaddamar da wani sabon aikace-aikace - free, m, da kuma ƙaddamar da.
