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New York City-based artist and producer di Will Sass is set to make a powerful introduction with the release of his debut single, “Alicia (feat. Alvin Risk)."
Will Sass is a boundary-pushing artist and producer poised to make a lasting impact on the music world. Inspired by musical savants like Kevin Parker of Tame Impala, Kaytranada, and Mark Ronson, Will blends genres effortlessly, creating a signature sound that’s both eclectic and cohesive. His mastery in engineering, production, and live performance infuses each track with a mix of technical precision and raw creativity. Through his songs, Will weaves powerful, thought-provoking lyrics into irresistibly catchy hooks, ensuring his music resonates long after the final note fades.
Il suo singolo inaugurale, “Alicia (feat. Alvin Risk),” è un brano innovativo che spinge i confini della musica elettronica con i suoi nuovi battiti sperimentali. Prodotto da Will Sass e con le distinte voci di Alvin Risk – noto per le sue collaborazioni con Skrillex e Kaskade – il brano mostra l’indiscutibile chimica creativa del duo. La storia dietro “Alicia” è così convincente quanto la traccia stessa. Un incontro casuale vedendo una doccia di meteoriti in Joshua Tree ha suscitato l’immaginazione di Will, portandolo a raggiungere Alvin Risk in un’esplosione di ispirazione. Il giorno successivo, i due artisti erano negli iconici NightBird Recording Studios di West Hollywood, dove la loro sinergia cre
“I first met Alvin at a Coachella afterparty five years ago, and we instantly hit it off,” Will recalls. “We spent a lot of time just hanging out, driving around LA, listening to music, and going on hikes. But it wasn’t until ‘Alicia’ that we finally got to work together creatively.”
“‘Alicia’ was one of those songs that came together quickly and effortlessly,” Will continues. “I played Alvin the atmospheric opening and he came up with these beautiful lyrics. The night before when I’d seen the meteor and called Alvin, he happened to be in the studio for the first time in five years. We were both feeling really inspired and it just felt like everything aligned perfectly for us to finally collaborate.”
Will’s diverse talents as a performer, producer, and songwriter set him apart as a rising force in the music world. Known for his electrifying live shows, Will has captivated audiences at impressive New York venues like Spring Place, Elsewhere, and Surf Lodge. His magnetic stage presence and genre-blurring sound have earned him spots performing alongside innovative talents like Barry Can’t Swim, shallou, and Amtrac, among others. With his forthcoming debut EP, a vault of hundreds of tracks ready to share, and upcoming shows planned across the US and Europe, Will is ready to take the global stage by storm. Keep your eyes on this rising star—he’s only just getting started.
Listen to "Alicia (feat. Alvin Risk)" on all streaming platforms:https://ffm.to/wsalicia

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