Redrum earns RIAA 3x Platinum for 21 Savage, recognizing 3,000,000 units on November 4, 2025.
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Redrum earns RIAA 3x Platinum for 21 Savage, recognizing 3,000,000 units on November 4, 2025.
21 Savage Earns RIAA 3x Platinum for "Redrum"
Redrum earns RIAA 3x Platinum for 21 Savage, recognizing 3,000,000 units on November 4, 2025.
The Recording Industry Association of America (RIAA) has officially certified 21 Savage's single "Redrum" as 3x Platinum. The certification, dated November 4, 2025, recognizes 3,000,000 units in sales and streaming equivalents in the United States. Released on January 12, 2024, via Slaughter Gang/Epic, the track is a standout from the rapper's third studio album, american dream.
"Redrum" sets a menacing tone for the album, with its title referencing "murder" spelled backward, a nod to the 1980 horror classic The Shining. The song's production and 21 Savage's lyricism combine to establish his street credibility, with the music video notably filmed in England, marking a symbolic return for the London-born artist. The track appeared on his album american dream, which was also released on January 12, 2024.
Born Shéyaa Bin Abraham-Joseph, 21 Savage rose to prominence from the Atlanta rap scene. He launched his solo career in 2014 with the single "Picky" and gained significant traction with his 2015 debut mixtape, The Slaughter Tape. His profile expanded with the 2016 collaborative EP Savage Mode with producer Metro Boomin, which climbed into the Top 25 of the Billboard 200. His debut full-length, Issa Album, followed in 2017. Now a superstar in the hip-hop/rap genre, 21 Savage maintains a massive digital footprint, with over 23.8 million Spotify followers, 41.4 million monthly listeners, and 10 million YouTube subscribers.
